Who’s Your 1st Customer? Why not knowing’ how business works’ can make you the perfect business rule-breaker, and YOU the next breakout success story.
Wanna hear something radically counter-intuitive about purposeful business?
Most of the innovatively successful – the ones who bring to life something we’ve never seen or experienced before – don’t go into business knowing all that much (if anything at all) about business. And because they don’t, their approach is entirely different.
Cause it has to be. So different, in fact, they inadvertently (what?!) ‘break the mold’ (can you say innovation?), and that makes a world of difference.
Coincidence? You decide.
Regardless, here’s what’s brilliant about it – and why it can make purposeful business-know-nuthin’s the next breakout success story.